Privacy policy

Who we are

Kids Toys Warehouse (kidstoyswarehouse.co.uk) is a UK website that helps parents find toys sold on Amazon UK. In this policy, “we” and “us” means Kids Toys Warehouse. If you have any questions about your data, email hello@kidstoyswarehouse.co.uk.

The information we collect

We keep data collection to a minimum. We don’t run accounts, take orders or process payments, so we never hold your payment details or delivery address.

• If you email us: your name, email address and whatever you include in your message, so we can reply.
• When you browse: anonymous usage information such as the pages you visit, the device and browser you use, and your approximate location, collected through Google Analytics.
• Technical logs: like most websites, our hosting and security tools record IP addresses and requests for a short time to keep the site secure and working.

Amazon and affiliate links

When you click a link to Amazon, you leave our site. Amazon may set cookies to record that you came from us, so that we can be paid a commission if you buy. What happens on Amazon is covered by Amazon’s own privacy notice. Amazon doesn’t share your name, address or payment details with us.

Cookies

Cookies are small files stored by your browser. We use:

• Essential cookies that the website needs to work properly.
• Analytics cookies from Google Analytics, which help us see which pages are useful. We only use these with your consent where the law requires it.
• Third-party cookies set by Amazon when you click through to their site.

You can block or delete cookies in your browser settings at any time.

Why we use your information

• To reply to your emails (our legitimate interest in answering your questions).
• To understand how the site is used and improve it (your consent, for analytics cookies).
• To keep the site secure and prevent misuse (our legitimate interest in running a safe website).

Who we share it with

We never sell your information. We only share it with the services that help us run the site: our web host, Google (for analytics) and Amazon (when you click through to buy). Some of these providers may process data outside the UK, with safeguards in place as required by UK data protection law.

How long we keep it

We keep emails for as long as we need them to deal with your enquiry. Analytics data is kept in line with our Google Analytics retention settings, and technical logs are deleted automatically after a short period.

Your rights

Under UK data protection law you can ask to see the information we hold about you, ask us to correct or delete it, object to how we use it, or withdraw your consent at any time. To do any of these, email hello@kidstoyswarehouse.co.uk.

If you’re unhappy with how we’ve handled your data, you can complain to the Information Commissioner’s Office at ico.org.uk .

Children

Our site is written for parents and other adults buying toys. We don’t knowingly collect personal information from children.

Changes to this policy

We may update this policy from time to time. The latest version will always be on this page.

Last updated: 24 October 2026